Radio Advertising is a great way to get advertising for your brand
Advertising on the radio is a great way to advertise your product or brand. Radio advertising is cheaper to produce/ buy media for than television advertising, yet still has large reach.
You can also use radio advertising to target specific demographics by selecting a radio station appropriate to your advertising target audiences.
So what is the cost of radio advertising?
When deciding to advertise on radio there are two separate costs; the advertising cost to write and produce your radio advertisement, and for the strategy and research into the appropriate radio station to use: and the cost to place your radio ad on the air.
Virtual Advertising charges $1450 for the strategy, writing and production of up to 4 versions of your radio ad.
The media, that is the airtime, ranges form $60 per 30 second spot up to $1400ish. Costs vary depending on the station you want to advertise on, the length of your campaign sponsorship arrangements and package deals.
As an example, some stations charge approximately $230 per 30 second spot yet Virtual Advertising can provide you with an annual package for a substantially reduced rate.
To find out more, or for a no obligation chat, call us today on 8212 4264 and see how radio advertising can help your company.
Effective Radio Advertising in Sydney Australia
Suite 25, 13-29 Nichols St.
Surry Hills NSW 2010
02 8212 4264